I first signed up for back box 4 months ago when they were running a special. I signed up for the 6-month bark box and did not read the VERY small, fine print that they had on the sign up which I was under the impression I would get a bark box every 6 months, and pay for them every six months when they ship it. Unfortunately, the small print stated that it was 1 box every month for 6 months and that the price would increase after the first month.
Running a business that depends on timely deliveries doesn’t come without its challenges, and BarkBox has to maintain a delicate and complex balance of product warehousing, logistics planning, and customer care. “With the word ‘box’ in our name, you can imagine that managing deliveries is central to our business,” says Rob Snowden, BarkBox’s Director of Fulfillment.
Facebook in January prioritized user posts over brand and publisher content, leading to increased competition for ad inventory in the feed and causing CPMs to shoot up 122 percent year over year, according to AdStage data reported by Recode. Bark, the company behind BarkBox, is still using pet influencers with organic posts on social media. But it sees traditional media, especially TV, as a better deal than Facebook and a way to expose the company to a wider audience.
I really love the BarkBoxes that come to the door. It really has good treats and cute toys for our fur babies. There is two things I would change. 1. Months with holidays given the option to choose holiday toys or regular. Like Christmas, Thanksgiving, Easter, 4th of July... etc. I would choose the holiday every time. 2. On the birthday months, you sent out a email asking about the birthday cake treat. I wished it would have arrived before the birthday, instead of 5 days later. It was disappointing.
We started this whole operation to serve the people who are just like us: nuts about dogs. We're "our dogs have more elaborate parties then we do" obsessed. We eat ramen noodles while our dogs dine on organic grass-fed beef. We are disappointed when our dogs don't follow us into the bathroom. Our families think it's cause for concern. But who cares about them? We're here for you and your dog. We've never met your dog, but we know we love them.